Project Overview: A series of art direction and photography projects, including editorial layouts and commercial print ads as imagined for FENTY BEAUTY, Hawwa Fashion, Kylie Cosmetics, Spindrift, and Reebok. I delivered high-impact visuals for each campaign, from concept ideation to design. Collaborated with makeup artists and models to ensure photoshoot vision was aligned.
FENTY BEAUTY
An alternative concept for the Fenty Beauty Gloss Bomb ICE Lip Luminizer. 2 Page Layout.
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Creative Direction, Photography, Retouching, Design: Sanjida Ahmed
Model: Sydney Jenkins
MUA: Sarah Tweedy
REEBOK
Print Concepts for "Motion" campaign.
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Creative Direction, Photography, Retouching, Design: Sanjida Ahmed
Model: Jisa
MUA: Kathleen Gutierrez
HAWWA FASHION
Print Shoot for Hawwa Jewels. Moodboard and 1 page layout.
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Creative Direction, Photography, Retouching, Design: Sanjida Ahmed
Model: Sarah Lynne
MUA: Annette Bragas
KYLIE COSMETICS
Editorial concept for Kylie Cosmetics Cosmic perfume. Final retouched product shot repurposed for social media use and subway platform motion graphic ad.
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SPINDRIFT SPARKLING WATER
Campaign concept for Spindrift Sparkling Water.
Creative Direction, Photography, Design, Copy: Sanjida Ahmed
Styling: Sanjida Ahmed
Model: Ashley Klinger
MUA: Jehnins Serrano
